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Brands Who Were Tone Deaf and Dumb

Posted on July 15, 2019 at 8:00 AM


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ShamWow and the Art of the Pitchman

Posted on July 12, 2019 at 12:28 PM

“You’re gonna be in a great mood all day cuz you’ll be slapping your troubles away with the SlapChop.” 

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What Every Video Campaign Needs to Succeed

Posted on May 07, 2019 at 8:00 AM

Consumers have an insatiable appetite for video, and they have an endless buffet of content from which to choose. By 2021, video will account for 81% of all internet traffic; we’re already watching 500 million hours of video a day on YouTube alone. Add in Facebook, Instagram Stories, and other ...

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The Dark Story behind "Just Do It"

Posted on February 06, 2019 at 8:45 AM


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The Super Bowl Ad That Changed the World

Posted on January 30, 2019 at 8:30 AM

      Anyone else get irritated when football interrupts Super Bowl commercials? Millions of people tune into the big game to see if their favorite brands are on their game with funny, compelling, surprising ads. But they weren’t always the multimillion-dollar spectacles they are today; people ...

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[Podcast] The Great Pizza Turnaround

Posted on January 23, 2019 at 3:56 PM

               Hear the Podcast Episode Now                                                                       

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